Tasting wine is fundamentally different from drinking wine: Wine tasting aims to form an appreciation for the wine and its components. This intrinsically precludes overindulging. If you do, you’ll never remember what you tasted. And developing your memory is key to the whole undertaking.

Wines for Beginners
Before you start, you need to buy the right wines. The most common mistake is spending the wrong amount. As a novice, it’s important not to dip into the discount bin. Those low-cost wines are fruity and straightforward: They can’t teach you anything about the varietal, let alone more advanced concepts like structure or balance. Even worse, you may decide you dislike a wine simply because of a poor first impression.
But don’t overcorrect either: Expensive wines are a poor choice. They tend to be massive in flavor, oak, and texture. Don’t presume you can buy your way to wine savviness! Starting with these wines will make learning basic concepts even harder.
The middle ground is the best place to start. The sweet spot is often between $15-$25 per bottle of wine. For more in-depth information, check out our Wines for Beginners Guide.
Flavors in Wine
The most common reason for taking a wine class is to learn how to describe what you are smelling and tasting. There’s no other area where people feel paralyzed by their senses quite like they do with wine.
The truth is it’s quite easy once you know the basics. First, the primary flavor in wine is fruit. White wines tend to veer toward apples and citrus, and reds taste like berries. From there, flavors in wine can be broken down into two categories: earthy (or non-fruit) and oaky.
The spice flavors in wine are mostly from aging in oak. Vanilla, cinnamon, cloves, and nutmeg are the most common oak aromas. While you love those notes in red wine, you may find that they become repellent in white wine. This has led to a rise in “unoaked” wines, especially white wines like Chardonnay or Sauvignon Blanc.
Focusing on unoaked wines in the beginning, can be helpful because it allows you to understand earthy elements more easily. Do you smell flowers? What about honey? Even the smell of salty air can radiate off a coastal white wine. All fine wine will be a mix of delicious fruit and some form of earthiness.
And what if you smell beef jerky or wet wool? Don’t be scared! These are typical “funky” aromas that appear in some of the best wines in the world. The excellent news: Rarely will you taste those qualities once you start sipping. When wine tasting, lean into the unknown. That’s where things get interesting.
Wine Decanters
Most people are tempted to overspend on wine accessories in the beginning. Instead, you should allocate most of your wine budget to what you drink. Save buying fancy accouterments for a later date (if at all). Wine tasting does not require fancy decanters!

Decanting is a great example. While it is helpful to decant red wines or older wines before tasting, you don’t need a crystal decanter with elaborate fluting. Appearance does not matter here. As long as it has a wide mouth, you can use almost any vessel. We usually grab a glass beaker from our lab at the Wine School. It’s efficient and easy to clean.
We decant wine before tasting to introduce air to the wine. This interaction between oxygen and wine sets off a chain reaction that makes the wine taste better than when it was first opened. But, of course, if you don’t have a decanter, you can always pour off a glass of wine, reseal the bottle, and give it a good shake. The oxygen molecules will take care of softening the wine inside the bottle. (But never use this method with aged wines.)
White wines won’t benefit from decanting because they do not have tannins. However, older wines (red or white) should be decanted to remove the sediment accumulated at the bottom over time. Pour the wine into the decanter and stop when the sediment reaches the neck.
Wine Glasses
For wine tasting as a beginner, consistency is vital. For that reason, you may use the same glasses no matter what you are tasting. (Champagne flutes used to be the exception, but more producers are foregoing them these days.) If you are hosting an in-home wine tasting, make sure everyone gets the same glassware.

At the Wine School, we designed our wine glasses. You can buy them as part of a wine tasting kit from us. However, that is far from necessary: You’ll be fine as long as your wine glass has a stem and a tapered bowl. But, again, resist the temptation to buy your way into wine savviness. Using a high-priced glass might impress others, but it can make learning about wine unnecessarily complicated in the beginning. For more, check out our Guide to Wine Glasses.
Flights of Wine
You should organize your tasting into flights to do a proper wine tasting. Our brains are fantastic when it comes to pattern recognition. If you taste two wines side-by-side, your brain will retain far more information than sampling wine on its own.
Here’s an example of wine tasting organized into flights of wine. Wines with complementary flavors are paired together, beginning with light white wines and moving into full-bodied reds. While the Italian theme is very popular, so is a Napa Valley wine tasting.
Italian Wine Tasting
Northern Whites
- Giovanni Almondo 2015 “Vigne Sparse” Roero Arneis
- Bastianich 2015 “Vigne Orsone” Friulano, Friuli Colli Orientali
Northern Reds
- Muri-Gries 2014 Lagrein, Sudtirol
- Zenato 2013 “Alanera” Rosso, Verona
Super Centrals
- Umani Ronchi 2011 ”Cùmaro” Conero Riserva
- Tommasi 2014 “Poggio al Tufo” Cabernet Sauvignon, Tuscany
Southern Charm
- Valle Dell’Acate 2013 Cerasuolo di Vittoria
- Feudi di San Gregorio 2010 Lacryma Christi Rosso
Wine Cellaring
Don’t get caught up in wine storage. It’s not nearly as crucial as many wine blogs claim. If you can manage to drink your wines within five years of purchase, you don’t need a wine cellar or a wine fridge.

Wines are not fragile. Store your wines there if you have a closet that doesn’t get too hot or cold. If your wines never get hotter than 75°F or colder than 38°F, they will be fine. Keep them out of the kitchen where light and fluctuating temperatures can cause damage.
You don’t even need wine racks for storing bottles horizontally: In most areas, humidity is high enough that it would take years for a cork to dry out. Plus, many producers use screwcaps and other alternative closures (like glass caps) that will never lose their effectiveness. Want more info on storing wine? We have an in-depth article about cellaring wines at home. Just remember that sommeliers don’t try to turn wine cellars into wine tasting rooms.
Food and Wine Pairing
This is a topic everyone wants to know about. Therefore, an entire semester of the Advanced Sommelier program at the Wine School is devoted to food and wine pairing.
Many sommeliers are victims of the Dunning-Kruger Effect when it comes to pairing. The truth is that chemistry and biology play a significant role in what works and what doesn’t. Adages such as “if it grows together, it goes together” can be helpful, but they are not foolproof.

We make a simple recommendation for novices: Accept that you cannot rely solely on your palate to make a great pairing. Once you learn more about the hard science behind what works, you’ll be able to create delicious combinations even if a wine is unfamiliar to you.
A few questions from our readers.
What is the word for tasting wine?
In the trade, we simply refer to it as tasting
How do you do wine tasting?
Wine tasting requires decent glasses, and small pours, typically one to two ounces of wine.
Why do we do wine tasting?
Wine tasting is different than drinking. The goal is to observe the flavor and mouthfeel of the wine.
Can you get drunk during wine tasting?
Newbies often get drunk at wine tastings. Professionals typically spit or at least have the tolerance to not appear intoxicated.