Los Angeles Times

Los Angeles Times: Rasslers ready to stomp on wine snoots

Vince McMahon doesn’t want anyone thinking his wrestling superstars are a bunch of wine-tasting wimps.
McMahon’s World Wrestling Entertainment Inc. has told the American Wine Foundation, owner of the Wine School of Philadelphia with the U.S. Patent and Trademark Office, that it is infringing on its copyright by calling one of its wine classes “Sommelier Smackdown.” As any WWE fan knows, “Smackdown” is the name of one of its most popular franchises.
In a letter to the Wine School of Philadelphia, the WWE told the wine sippers that its use of the word “smackdown” is “likely to create consumer confusion as to WWE’s affiliation, sponsorship and/or approval” of the class. Yes, because we all know how similar wine snobs are to wrestling fanatics.

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