The Wine Club!
Our wine club is your gateway to connecting with fellow wine lovers—and so much more! Membership unlocks exclusive events and steep discounts on wine education courses and tasting classes. And that’s just the beginning of the incredible benefits you’ll enjoy.
As a member, you’ll join the city’s vibrant wine community, guided by Keith Wallace—the visionary founder of Philly’s wine school! Don’t miss the chance to be part of this dynamic group. Join today and experience the best that the world of wine has to offer!
We offer two types of member events: Free events that are exclusively for members and their guests. These events are BYO, and often have specific themes. The others are “Recommended for Members” classes in which our members get discounts of up to 40% off. This 40% is a base of 20% off, plus the option to use “Cellar Credits” for another 20% discount. Members earn Cellar Credits every month for just being a member, plus more credits for all classes and programs they attend.
Accelerated Sommelier Course (Summer)
Accelerated Italian Wine Specialist™
Why Join The Wine Club
Members Night
The Cellar Club
Amazing Value for Wine Lovers
Exclusive Discounts
Cellar Credits
Wine Dinners with Keith
Media Reviews of Our Wine Club
Pricing Plan
From the Member’s Newsletter
The Dark Arts of Wine Marketing
Our First Michelin-Starred Sommelier!
The Case of the Disappearing Wine Books
From Elite Beginnings to an Inclusive Community
Our original wine club was launched in 2005 as the Cru Club. It was an exclusive gathering open only to Master-level sommeliers and Level 5 wine course graduates. With a remarkable roster of members, the club inspired offshoots, including a California wine club, a natural wine club, and even a non-profit organization.
Over time, we sought to create a more inclusive experience. Gradually, we changed membership requirements to welcome all wine lovers. While we anticipated some resistance, most original members embraced the new ethos and are still active participants today!
During COVID, we transformed the Cru Club into an online wine club for a short time. This shift allowed us to refine our video and audio expertise, paving the way for the development of online wine courses at the National Wine School. Today, we stream live online classes for members in stunning 4K video and professional-grade audio, all from our classroom.
Publications like Philadelphia Magazine have praised our club as one of the city’s best wine events. Our focus is on creating smart, fun wine experiences. With a reputation for attracting brilliant wine minds, there’s always an expectation that members bring extraordinary wines to share. To make it easier for members to explore and learn, we offer a 20% discount on all classes and courses.
We’ve built a wine club for everyone passionate about great wine. Why not join us and discover what makes it so special?