Taste and Share – a social network connecting food and wine enthusiasts worldwide – recently published a fascinating article connecting one’s proclivities for sweets to their personality. Interestingly, impulsivity and a lack of openness towards experiencing new things can be traced to that Snickers in your back pocket.
This is a fascinating scientific breakthrough that explores and connects one’s psychological make-up to food. What does this mean for the food and wine lover? For one thing, this: “As food marketers delve deeper into our psyches, expect more research that links what we buy to who we are as people.”